Iuvo

Paul McArthur: VP of Sales & Business Development

paul@iuvoonline.com • (845) 549-8831

Paul McArthur is an independent digital strategy and media consultant specializing in technology and new media. He is a veteran of the newspaper industry with more than 23 years of leadership experience in print and over 12 years in the digital space. He was EVP of Sales & Marketing and President of the Digital Business Unit at Pennysaver Group, Inc, publisher of the east coast’s largest independent shopper. Previously, he was Executive Director of American Classifieds / Thrifty Nickel franchise and VP of Business Development at PennysaverUSA.com.

Paul is a recognized media industry speaker and thought leader both in the United States and abroad. He is also a certified Google Advertising Professional and Trainer.

Hugh Prysten: Consultant & SEM Strategist

hugh@iuvoonline.com • (646) 351-0659

The youngster of the team, Campaign Manager, Hugh Prysten, is a Certified Google Adwords Professional in Search Marketing with individual consultation and agency-based experience in paid search, lead generation, e-commerce and web development. He has online advertising experience in the local SMB market and in the national scope.

He loves Search Marketing but spends his offline hours traveling, playing baseball and throwing pottery in a non-destructive way.

Janelle M. Jimenez : Social Media Strategist/Writer

janelle@iuvoonline.com

A technophile and consumer/creator of social media, Janelle M. Jimenez, brings her passion for the digital experience to Iuvo as a Social Media Strategist where she helps people understand what social media can bring to their businesses and their lives. As a writer, Janelle helps flesh out websites with clear and concise content optimized for search. She has been a blogger for 12 years and has written speeches for the United Nations, in addition to countless pieces of copy for websites, newsletters, direct marketing campaigns, twitter feeds, and more.

In her spare time, Janelle enjoys photography, cooking, and designing clothing.

Andrea McArthur: Customer Relations Manager

paul@iuvoonline.com • (845) 234-1480

Andrea McArthur is new to the SEM and digital world but no stranger to business acumen. She was previously the owner of Specialized Financial – one of the country’s largest and most successful independent ATM processors. Andrea brings a keen insight into what iuvo’s client’s need for sustainable growth and repeatable success.

In addition to representing iuvo Media Consultants in the field, Andrea is also responsible for all corporate accounting, customer service and account relationship management.

Malone McArthur: Director of Bones and Chewing

malone@iuvoonline.com • (845) 549-8831

Malone is an independent chocolate lab specializing in chewing stuff up, licking himself in strange places and poop. The most loyal member of the iuvo team, he can be hired for as little as a bone or a belly rub – depending on availability and nap time allotted. Malone can’t sell SEM worth a flip, but he catches a mean ass ball or frisbee.